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Psychologisches Institut

Sozialpsychologie

 
 
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Heinz Gutscher, Prof. Dr. phil.

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Heinz Gutscher

Function:   Full Professor of Social Psychology
Since:   October 1990
Address:   University of Zurich
Department of Psychology
Binzmuehlestrasse 14 / Box 15
8050 Zurich
Switzerland
Office:   3.D.02 floor map
Tel.:   +41 44 635 72 70
Fax:   +41 44 635 72 79
E-Mail:   gutscher@sozpsy.uzh.ch
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Education

Habilitation (Post-doctoral degree) 1990, UZH - Educational sojourns at the University of Michigan, Ann Arbor [ISR & Inter-University-Consortium for Political and Social Research] and at the University of Essex, Colchester - Doctorate, Dr. phil., UZH, 1975

Professional Experience

  • Full Professor of Social Psychology, Department of Psychology, UZH, 1990 - present
  • Director of SFS (Sozialforschungsstelle der Universität Zürich, University of Zurich Social Research Unit), 1990 - present
  • Director of various interdisciplinary research projects

Research Area

Social Psychology

Specific Interests

Form, functions and mechanisms of social influence processes, trust and confidence, social psychological aspects of sustainability issues, risk perception and risk communication, change management, planning and evaluation of large-scale social interventions / campaigns, application of social psychological know-how in the fields of energy, mobility, consumption and acceptance of new technologies

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Committees

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Publications (Selection)

Books

Siegrist, M., Earle, T.C. & Gutscher, H. (Eds.)(2007). Trust in Cooperative Risk Management. Uncertainty and Scepticism in the Public Mind. London: Earthscan.

Kaufmann, R. & Gutscher, H. (Eds.)(2001), Changing things - moving people: Strategies for promoting sustainable development at the local level. Basel: Birkhäuser.

Articles in Refereed Journals

Siegrist, M. & Gutscher, H. (2008). Natural Hazards and Motivation for Mitigation Behavior: People Cannot Predict the Affect Evoked by a Severe Flood. Risk Analysis, 28(3), 771-778.

Keller, C., Siegrist, M. & Gutscher, H. (2006). The role of the affect and availability heuristics in risk communication. Risk Analysis, 26, 631-639.

Siegrist, M. & Gutscher, H. (2006). Flooding risks: A comparison of lay people’s perceptions and expert’s assessments in Switzerland. Risk Analysis, 26, 971–979.

Siegrist, M., Earle, T. C., Gutscher, H., & Keller, C. (2005). Perception of Mobile Phone and Base Station Risks. Risk Analysis, 25, 1253–1264.

Siegrist, M., Gutscher, H., & Earle, T. C (2005). Perception of risk: The influence of general trust, and general confidence. Journal of Risk Research, 8, 145–156.

Mosler, H.-J. & Gutscher, H. (2004). Diffusion von Energiesparverhalten durch Kombination von instruierter Selbstverbreitung mit Interventionsinstrumenten. Umweltpsychologie, 8(1), 50-65.

Siegrist, M., Earle, T. C. & Gutscher, H. (2003). Test of a trust and confidence model in the applied context of electromagnetic field (EMF) risks. Risk Analysis, 23(4), 705-716.

Kaiser, F. G., & Gutscher, H. (2003). The proposition of a general version of the theory of planned behavior: Predicting ecological behavior. Journal of Applied Social Psychology, 33(3), 586-603.

Siegrist, M., Cvetkovich, G. & Gutscher, H. (2002). Risk preference predictions and gender stereotypes. Organizational Behavior and Human Decision Processes, 87, 91-102.

Siegrist, M., Cvetkovich, G. T. & Gutscher, H. (2001). Shared values, social trust and the perception of geographic cancer clusters. Risk Analysis, 21, 1047-1053.

Mosler, H.-J., Schwarz, K., Ammann, F. & Gutscher, H. (2001). Computer simulation as a method of further developing a theory: simulating the Elaboration Likelihood Model (ELM). Personality and Social Psychology Review, 5(3), 201-215.

Mosler, H.-J., Gutscher, H. & Artho, J. (2001). Wie können viele Personen für eine kommunale Umweltaktion gewonnen werden? Umweltpsychologie, 5 (2), 122-140.

Mosler, H.-J. & Gutscher, H. (1998). Umweltpsychologische Interventionsformen für die Praxis. Umweltpsychologie 2 (2), 64-79.

Mosler, H.-J. , Ammann, F. & Gutscher, H. (1998). Simulation des Elaboration Likelihood Model (ELM) als Mittel zur Entwicklung und Analyse von Umweltinterventionen. Zeitschrift für Sozialpsychologie, 29, 20-37.

Mosler, H.-J. & Gutscher, H. (1996). Kooperation durch Selbstverpflichtung im Allmende-Dilemma.  In: Diekmann, A. & Jaeger, C.C. (Hrsg.). Umweltsoziologie. Sonderheft 36/96, Kölner Zeitschrift für Soziologie und Sozialpsychologie, 308-323.

Articles in Books

Kaufmann-Hayoz, R. & Gutscher, H. (2001). Transformation toward sustainability: An interdisciplinary, actor-riented perspective. In R. Kaufmann-Hayoz & H. Gutscher (Eds.), Changing things - moving people: Strategies for promoting sustainable development at the local level (pp. 19-25). Basel: Birkhäuser.

Kaufmann-Hayoz, R., Bättig, C. S. B., Defila, R., Di Giulio, A., Flury-Kleubler, P., Friederich, U., Garbely, M., Gutscher, H., Jäggi, C., Jegen, M., Mosler, H.-J., Müller, A., North, N., Ulli-Beer, S. & Wichtermann, J. (2001). A typology of tools for building sustainability strategies. In R. Kaufmann-Hayoz & H. Gutscher (Eds.), Changing things - moving people: Strategies for promoting sustainable development at the local level (pp. 33-107). Basel: Birkhäuser.

Kaufmann-Hayoz, R., Ulli-Beer, S., Garbely, M. & Gutscher, H. (2001). Suggestions for designing policy strategies for sustainable development. In R. Kaufmann-Hayoz & H. Gutscher (Eds.), Changing things - moving people: Strategies for promoting sustainable development at the local level (pp. 325-335). Basel: Birkhäuser.

Kaufmann, R. & Gutscher, H. (2000). Instruments for sustainable development: Results and conclusions of a transdisciplinary project. In R. Häberli, R. W. Scholz, A. Bill & M. Welti (Eds.), Transdisciplinarity: Joint problem-solving among science, technology and society (pp. 311-315). Zürich: Haffmanns Sachbuch Verlag.

Mosler,H.-J. & Gutscher, H. (1999). Wege zur Deblockierung kollektiven Umweltverhaltens. In: Linneweber, V. & Kals, E. (Hrsg.).Umweltgerechtes Handeln. Barrieren und Brücken (pp. 141-164). Berlin: Springer.

Other

Gutscher, H., Keller, C. & Mosler, H.-J. (2000). Roads as new common pool resources, speed reduction as a public good: 2 case studies in organizing large-scale collective action" [CD/On-line]. Available: CD: 8th Biennial conference of the International Association for the Study of Common Property (IASCP), Indiana University, Bloomington, Indiana.

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